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In the fast-paced world of crypto, understanding how projects reward and engage their communities is key. Airdrops and retrodrops have become popular ways to distribute tokens, but they have different goals and methods. Let’s break down what they are and how they differ.
While both distribute tokens, they target different audiences and have different goals. Airdrops aim for broad reach and initial buzz, while retrodrops reward existing user loyalty and engagement.
Airdrops are like free giveaways where projects distribute tokens to a large number of wallet addresses. They’re usually done at the start of a project to create hype and attract new users.
Retrodrops reward users based on their past interactions with a platform. They’re more targeted than airdrops, focusing on those who’ve been loyal or active in the project.